For Christmas 2025, Intimissimi is sending out an invitation to celebrate the magic of the festive season with a simple but profoundly authentic gesture: gifting beauty.

This is the central message of the brand’s new campaign, an ode to femininity and the ability to feel constantly beautiful, at all times.

The Intimissimi collection invites customers to plunge themselves into a world of magic and wonder. Shimmering fabrics for a refined and sensual proposal that interprets the Christmas spirit with sparkling eEects, precious details and a dreamy yet contemporary aesthetic.

Timeless black is brought to life with shimmering, precious fabrics in the Girls Wanna Glisten and Glimmer of Pleasure lines. The former features rhinestones and sparkling details that embellish iconic sets and bodysuits in stylish velvet, perfect for creating sophisticated festive outfits, while the latter consists of black lace and micro sequins, glistening finishes and transparencies that hug the skin elegantly and transform each piece into a treat to give and experience.

The collection also includes the must-have red proposal and highlight of the season, the La Femme Fatale line, which embodies a bold and strong sensuality. Graphic lines and sculpted lace create a daring and seductive figure, while conveying a conscious and magnetic femininity.

The strong point of the collection? The numerous lingerie items that can be worn exposed, blurring the boundaries between underwear and clothing. Bodysuits and bodices become the main focus of festive outfits: perfect on their own or paired with blazers and trousers for a more formal elegance.

Their contours blend with the skin, while lace and tulle details alternate with more structured materials, such as velvet, to create sensual yet elegant ensembles.

The bras in the collection become veritable items of style, designed to be glimpsed under light shirts or low-cut tops. The collection also oEers coordinated bra and bodysuit combinations for creating modular outfits, while playing with transparencies, overlaps and contrasting textures.

Alongside the lingerie, the collection rounds off with a selection of pyjamas conceived with the more relaxed moments of the holidays in mind. The men’s cut styles are back, this time in thematic micro patterns and cotton tartans, embellished with an embroidered teddy bear on the breast pocket. The knit-effect set in pale hues with a Norwegian-style motif interprets tradition in a cosy and sophisticated manner, while the soft cotton sets with fleece and velvet appliqués paired with tonal tartan trousers merge comfort and style, perfect solutions for free time over the festive period.

With Share the gift of beauty, Intimissimi renews its invitation to celebrate femininity in all its forms, be it strong, sparkling or exciting.

A universal message, which speaks of care, elegance and the pleasure of gifting (and gifting oneself) something special.