SUSTAINABLE BASIC COLLECTION
The latest Tezenis swimwear in light, sustainable microfibre
Tezenis is increasingly embracing the issues of sustainability and protecting the environment.
The brand’s “Be the Change” project continues this commitment and now includes a beachwear collection in black and aquamarine recycled microfibre. The fabric is obtained by re-processing plastic bottles which have been disposed of correctly, with the PET fragments extracted and then spun into microfibre.
Around 300 million tonnes of plastic are produced each year, of which 8 million end up in the oceans, seriously damaging the environment. This is why, from the outset, Tezenis wanted to reuse and recycle this single-use material that would otherwise be harmful.
To celebrate the new, sustainable and lightweight recycled microfibre, Tezenis created an advertising campaign with a light, carefree mood. In spectacular Los Angeles, with its sunshine and palm trees, the three girls are having fun on skates, whizzing along the boulevards in the City of Angels wearing swimwear from the collection. One-pieces with cut-out details, and chic triangle or bandeau bikinis are modelled by the sun-kissed roller girls on the West Coast. Perfect for wearing on the beach, paired with shorts for skating along the seafront, or even under a slip dress for cocktails at a beach bar.
Summer was never so cool and sustainable!
Ακολουθήστε την Calin Group στο Facebook
