The warmest fiber in a myriad of colours

«In Intimissimi, the fiber comes first, followed by the shape. If a sweater were a perfume, the fiber would be its essence.»

For the 2021/2022 Autumn-Winter season, Intimissimi presents Wool and Silk fiber, bringing new on-trend nuances and sleek silhouettes to its already extensive range: knitwear with simple shapes, boasting unique fabrics that make all the difference.

ΤThis campaign focuses on an iconic model, the polo neck, given a makeover this season with a new colour palette that includes not only new shades but also a new two-tone striped pattern in camel and dégradé grey. Once again, the warmth and softness of wool blend with the delicacy and comfort of silk for a modern and dynamic range of knitwear, ideal for Intimissimi women who want to feel good, whatever the occasion.

The new collection not only focuses on colour hues, but also presents five new models without side seams for maximum comfort. Two new camisoles: one with a deep U-shaped neckline with silk-satin trims, the other finished with lace along the neckline and straps. What renders this last garment unique is the possibility of wearing it front- back with a V-neckline at the front and rounded neckline at the back, or vice versa.

The new entries in the collection – in basic colours – are crew-neck or scoop-neck knitwear, versatile pieces designed to work with any look.

Perfect for those who want something unique, something that makes them feel special every day.
For all women, for every occasion.

Explore the international campaign, launching online on 25 October and lasting a fortnight.

#intimissimicares project: traceability

«Improving is part of our culture. This is our idea of sustainability.»

Since its foundation, Intimissimi has made a name for itself not only for the quality and beauty of its garments, but also for its extensive control over the production chain. 94% of the items sold in Intimissimi stores are actually produced by factories owned by the company in Italy and abroad. This decision allows production management to be coordinated with the other phases of the supply chain, ensuring total dedication to brand needs and the elimination of intermediaries. In this way, it is possible to maintain high quality at an affordable price.
This business model involves significant investments and the opportunity to offer jobs to a large number of employees, for the benefit of the communities in the towns in which the companies are located. In this way, it is possible to guarantee an excellent working environment inside the factories and respect for the human rights of the people who work there.

This transparent approach is reflected to an even greater extent in the online shop, thanks to the presence of a section titled “traceability” on the product sheet of each garment, featuring the details of the company sites at which it was manufactured. In this way, customers can obtain extensive information about the factory, the production phases, the commitment to issues regarding sustainability and the stories of the people who participated in the production of the items. The union between the brand’s sustainability journey and the supply chain control characteristics have made it possible to take a step forward when it comes to transparency towards customers relating to Intimissimi activities.

Specifically, knitwear items are produced in the Gordon (Serbia), Vavuniya (Sri Lanka) and Zalli (Bulgaria) factories. The garments then arrive at the logistics hub in Valais (Italy) and go on to be shipped to stores all over the world.

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